EBV Elektronik, an Avnet company, concluded a new distribution agreement for the EMEA region with SG Micro Corp, a fast-growing chip developer with an extensive portfolio of analogue ICs.
Based in Beijing, China, SG Micro specialises in high performance and high quality analogue semi-conductors designed for use in a broad range of applications across wireless communication, consumer, medical and industrial markets.
Offering highly competitive lead times and focused on delivering the highest quality parts possible, SG Micro has developed more than 3500 analogue products and has a wide product portfolio including precision signal-conditioning devices and energy-efficient power management ICs. Specific devices include op-amps, drivers, analogue switches, low dropout (LDO) regulators, lithium battery chargers, micro-processor supervisors and DC-DC converters, high performance ADCs and DACs, voltage regulators, and more.
“We are very pleased to partner with EBV in the EMEA region. EBV has a dedicated sales network in over 60 locations, with a strong emphasis on analogue as well as experience in extensive applications. With the energetic support of our field sales and FAE colleagues at EBV, we aim to become a top EBV product line and to be recognised in the near future as a top three analogue brand name by industrial customers in EMEA,” said Leo Liu, global sales vice president at SG Micro. “Their knowledge and experience in delivering high levels of application support to customers will be vital in helping us penetrate new markets, and we have high expectations that EBV will be a significant demand-creation driver for our products and technologies across the EMEA region.”
“SG Micro makes a valued addition to our analogue portfolio,” said Thomas Staudinger, president at EBV Elektronik. “SG Micro has more than proved itself as a fast emerging company and a future silicon leader by offering a rich combination of innovation, quality and product availability, all bound together with the knowledge of how to make world class analogue products.”
